IN SUPPORT OF THE NATTURA ENVIRONMENTAL CAMPAIGN
Björk releases her brand new single “Nattura” through One Little Indian onOctober 20. The single will be initially available as an iTunes exclusive and then everywhere digitally on October 27. All proceeds from the track will go towards the Nattura Campaign.
The single was composed specifically to encourage active support for the Nattura campaign, which aims at collating and providing sustainable and eco-friendly options suitable for Iceland, and generating alternative ways to utilize it’s natural resources. According to Björk, “It is now more important than ever before to emphasize a respect for nature…I believe that profits, technological advances and working together with nature can all go hand in hand. None need to be sacrificed at the expense of the others.”
The new single is written and produced by Björk and features Radiohead’s Thom Yorke on backing vocals, Brian Chippendale (Lighting Bolt) on drums,Matthew Herbert on synth/bass, and Mark Bell on additional electronic beats. Opening with a huge elemental swirl, “Nattura” then fires up an incendiary and fierce tribal rhythm. The song sees Björk firmly on the march in celebration of her homeland, in hopes that Icelanders harness its energy in a sustainable way.